Terms of Service

Terms of Service

Effective Date: 28th February 2026

Welcome to Max Ayo Consultancy (“we”, “us”, “our”). These Terms of Service (“Terms”) govern your use of the website located at www.maxayo.com (the “Site”) and any services provided by Max Ayo Consultancy (“Services”). By accessing or using the Site and/or Services, you agree to be bound by these Terms.

If you do not agree with these Terms, you should not access or use the Site or engage our Services.

1. Definitions

Client – An individual or organization that contracts with Max Ayo Consultancy for Services.
Services – Business advisory, company formation facilitation, tourism marketing, digital marketing, and related services provided by Max Ayo Consultancy.
Site – The website www.maxayo.com and all content thereon.

2. Scope of Services

Max AyoConsultancy provides advisory and professional services including, but not limited to:

  • Market entry advisory for Tanzania
  • Company registration support for foreign investors
  • Tourism business setup guidance
  • Digital marketing services (SEO, Google Ads, Meta Ads, website design)
  • SME growth strategy services

Specific deliverables, timelines, and fees are defined in separate engagement agreements between Max Ayo Consultancy and the Client.

3. Engagement and Contract Formation

A Service engagement becomes binding when:

  1. The Client receives a written proposal or engagement letter from Max Ayo Consultancy,
  2. The Client signs or otherwise accepts the proposal, and
  3. Any required deposit or payment is received.

No Services are provided until these conditions are met.

4. Client Responsibilities

The Client agrees to:

  • Provide accurate, complete, and timely information
  • Respond promptly to requests for approvals or feedback
  • Provide all documents, authorizations, and access necessary for delivery of Services

Failure to provide required information may delay Services without liability to Max Ayo Consultancy.

5. Fees and Payment

All fees for Services will be set out in the engagement letter or proposal.

  • Payments must be made in the currency specified.
  • Unless otherwise agreed, a non-refundable deposit is required before work begins.
  • Outstanding balances are due within the timeframe stated in the engagement agreement.
  • Late payments may accrue interest at a rate of 1.5% per month or the maximum permitted by law.

6. Intellectual Property

The Site and all content, designs, text, graphics, logos, images, and software are owned by Max Ayo Consultancy or its licensors and are protected by intellectual property laws.

Upon full payment, Client will receive a non-exclusive, non-transferable license to use deliverables for their intended purpose.

Max Ayo Consultancy retains rights to portfolio use and case studies, unless expressly agreed otherwise in writing.

7. Confidentiality

Both parties agree to protect confidential information disclosed during the engagement. Confidential information does not include information that:

  • Is or becomes publicly available without breach of these Terms
  • Is independently developed by the receiving party
  • Was already known before disclosure

8. Limitation of Liability

To the maximum extent permitted by law:

  • Max Ayo Consultancy shall not be liable for any indirect, incidental, special, or consequential damages.
  • Total liability for any claim arising from or related to these Terms shall not exceed the total fees paid by Client for the specific Services that gave rise to the claim.

9. Warranties and Disclaimers

Max Ayo Consultancy provides Services “as is” and does not guarantee specific results, outcomes, or financial performance.

Clients acknowledge that business and marketing performance depends on multiple external factors beyond agency control.

10. Termination

Either party may terminate the engagement:

  • By written notice if the other party materially breaches these Terms and fails to cure within 14 days;
  • If Max Ayo Consultancy determines the Client’s cooperation is insufficient for delivery of Services.

Upon termination, the Client remains responsible for all fees incurred up to the effective termination date.

11. Governing Law

These Terms shall be governed by the laws of the United Republic of Tanzania.

Any dispute will be resolved in the competent courts of Tanzania unless otherwise mutually agreed in writing.

12. Changes to Terms

Max Ayo Consultancy may update these Terms from time to time.
Updated Terms will be posted on the Site with a revised “Effective Date”.
Continued use of the Site or Services after changes constitutes acceptance of the updated Terms.

13. Contact Information

If you have questions about these Terms, please contact:

Max Ayo
Email: [email protected]
Website: www.maxayo.com